THIS ISN’T
YOUR AVERAGE
GAME NIGHT.
Real baseball energy. Competitive play. Unforgettable company. A new kind of entertainment experience is stepping up to the plate.
BASEBALL IS THE
BEGINNING. NOT THE LIMIT.
Step into a social experience where competition, music, energy, and connection share the same field. Come for the game. Stay for everything around it.
STEP UP
Get in the game with a batting experience designed for competition and fun.
BRING YOUR CREW
Make it a night out, a group celebration, or your next unforgettable meetup.
MAKE IT A MOMENT
Sports, music, social energy, and a whole new way to spend time together.
Concept visuals illustrating the proposed experience. Actual venue and features may differ.
FIRST UP.
THE MAGIC CITY.
The limited-capacity Founding Experience is planned for Saturday, March 27, 2027, from 3:00–8:00 PM Central during baseball Opening Weekend. We’re bringing together future fans, friends, potential partners, and the people who want to say they were there from the beginning.
YOUR NAME.
ON THE LIST.
Two ways to be part of what comes next. The Birmingham VIP list is reviewed for invitations; our community list keeps you connected wherever you call home.
BE IN THE
FIRST WAVE.
Request consideration for the private Birmingham experience. Applying does not guarantee an invitation.
DON’T JUST WATCH.
BE PART OF IT.
Not headed to Birmingham? Stay connected to the movement. Get first looks, launch news, and what’s next for Batter Up.
BIG IDEAS
NEED BIG PLAYERS.
Exploring a partnership, sponsorship, venue collaboration, corporate event, or investment opportunity? We want to hear from you.
LET’S CONNECT ↗ALL-STAR
WEEKEND 2027.
THE GRAND OPENING IS ON DECK. REGISTRATION COMING LATER.